Upcoming India vs Pakistan Collide in Asia Cup 2025 Not due to cricket, but the time around the September 14 encounter and due to tone-deaf campaign, unprecedented fans have triggered resentment. Sony sports networkRecent preacher video characteristic Virender Sehwag Electric rods have become an electric rod for criticism, fans questioned the suitability of hypinging the match when diplomatic and military tension between nations remain at all -time high after the tragic Pahgam terror attacks and later military campaigns.
Publicity campaign, branded “Raga raga mein Bharat” And the previous India-Pakistan encounters were characterized by the moments of emotional cricket, the aim was to create enthusiasm for the performance of Dubai. However, it is spark instead #Boycottbcci And #Boycottasiacup The hashtag campaign in social media platforms, fans accused both the board and the broadcaster of giving priority to business interests on national spirit.
Asia Cup 2025: When cricket meets generous political reality
The dispute arises from a cruel initiative terrorist attack on 22 April, 2025, which claimed 26 civilians, mainly targeting Hindu tourists. The attack-stricken Lashkar-e-Tabiba, claimed by the resistance front, inspired India to launch Operation Sindoor in May 2025, which is a coordinated military reaction targeting terrorist infrastructure in Pakistan and Pakistan-Kabj Kashmir. The military growth included missile strikes, drone battles and artillery exchanges before interacting on a ceasefire on May 10, 2025.
Against this backdrop of recent military conflicts and ongoing tensions, many fans consider cricket promotion to be grossly insensitive. Social media reactions have been particularly harsh, with a fan posting: “Terror and entertainment cannot go together“And promising to boycott the match completely. Another criticized Sehwag directly, writing:”Your patriotism will never be expected to be purchased in this way. Pahalgam’s terror on Hindu tourists will never forget,
Criticism has expanded beyond individual fans to include political opposition parties, such as with leaders Priyanka Chaturveda Condemning the Shiv Sena (UBT) what it has made BCCI’s discovery ‘Blood Money’ From the match. The Asia Cup schedule release on Kargil Vijay Diwas has been seen as a particular tone-border, reminiscent of India’s victory over Pakistan in the Kargil War-1999 Kargil war from time to time.
140 million banging will be a sixty #Teamindia Rhythm of! ๐๐ฎ๐ณ Kyanki raga raga mein hain baja of India.
Dekhiye Asia Cup 9 September se Sony Sports Network Ke TV Channel Aur Sony Liv Par!#Ragragmeinbharat #Teamindia #ASIACUP #Sonyliv #SonySportsnetwork pic.twitter.com/SGCFONOM6N
– Sony Sports Network (@SonySportsnetwk) August 22, 2025
Here’s how fans reacted:
Actually still played Asia Cup 2025 #Boycottasiacup pic.twitter.com/vmpj3ayayy09
– Rahul Singh (@Rahulkumar705) 26 August, 2025
Boycott Asia Cup and Sony. let’s come together.
– Sagar Surya Sahukar (@Sahukarsipun) August 27, 2025
Nobody cares.
I will not watch any match playing IND in this Asia Cup.
How are you?#Asiacup2025 https://t.co/idlvoof7hn– ๐ฎ๐๐๐๐๐ (@chaitu__tweets) August 27, 2025
We will never forget Pahgam, it is a high time to boycott BCCI and Sony Sports Network.
Hindu this is time for our own people to stand up https://t.co/Itxxqnwoyt pic.twitter.com/lhrlufo515
– Voice of Hindu (@Warlock_Shubh) 26 August, 2025
Blood#Boycottasiacup https://t.co/xdqu8jlrzl pic.twitter.com/v35jasjrid
– Namita Balyan (@Manitaabalyan) 26 August, 2025
May God give peace to everyone involved. They will be subject to great hatred to play against the feelings of a nation. https://t.co/n7iqthtmlg
– Keyur (@_bollywoodlover) August 27, 2025
Hello Bharat ๐ฎ๐ณ
BCCI and Sony Sports showing a middle finger to Bharat Mata and its brave soldiers and their sacrifices
This is a time for us to show a middle finger for 140 million Indians. @SonySportsnetwk And @BCCI
Let us stop looking at all Sony platforms. Let us show them … https://t.co/yi2azgoshn
– Major Pawan Kumar, Shaurya Chakra (RETD) ๐ฎ๐ณ (@major_pawan) 26 August, 2025
This tinpot is not interested in the Asia Cup where BCCI acted like a hypocrite for money
BCCI loves money instead of boycotting
As an Indian I request you to boycott Asia Cup
India Pakistan does not want to watch matches
Anyway AFC Asian Cup >>> Asian Cup https://t.co/omod29izgu
– Arman Khan (#KRATKYOUT) (#scorout) (@Hopelesfanasm) 26 August, 2025
“Money is the biggest invention by humans till now. It is politics, power, glamor, religion, boundaries, languages โโand what else!” https://t.co/64zywxx6py
– โข โข na thuron (@thipaka_) August 25, 2025
It is a deep shame that the Indian cricket team will also consider participating in the so -called Asia Cup with Pakistan, which is known for its enmity and support for terrorism against our motherland. My own brothers, and countless others have shed them … https://t.co/9m13zoikjh
– Rohit chetryโฝ๐โฝ๐ (GC๐บ) (@im_ro121) 26 August, 2025
India vs Pakistan: Commercial Compulsory vs. National Affairs
Despite public outrage, the financial bets around India-Pakistan cricket matches are very big. Sony Sports Network has set a premium advertising rates of INR 14-16 lakh for every 10-second slot during the much awaited encounter. According to several media reports, industry estimates show that India-Pakistan matches have produced around 10,000 crore ($ 1.3 billion) in the last two decades, making them the most commercially valuable fixtures in cricket.
This commercial reality has alleged that BCCI is giving priority to revenue on national spirit. The #Boycottbcci campaign has gained significant traction, fans argued that the board should have taken a royal stance against playing Pakistan, similar Legends World Championship The tournament where Indian players refused to take the ground against Pakistan and seized their semi -final spots.
The Indian Sports Ministry has tried to clarify the government’s position, stating that bilateral cricket relations remain suspended, India will continue to participate in multilateral tournaments such as Asia Cup. However, this difference has failed to satisfy the angry fans who want a full game boycott of Pakistan in all formats and tournaments.
As the approach to the September 14 clash, BCCI faces an important reliability crisis. While the match will probably go ahead as the prescribed-if both teams reach Super 4 and final stages with the capacity for three encounters-the propaganda controversy has already seen the game Katha, raising fundamental questions about the intersection of national spirit in sports, politics and contemporary India-Pakistan relations.
Also read: From India to Pakistan: Each Asia Cup 2025 participated team’s main jersey sponsor