As counting Asia Cup 2025 Starts, the Indian cricket team is on the verge of signing a new lead jersey sponsor. Automotive legendary Toyota has emerged as a strong contender, with Reliance Jio Infocomm Limited and a prominent Fintech company, all are dying for one of the most reputed sponsorship slots in global sports.
Dream 11 exit between regulator shift
Comes into change Dream11 exit As Jersey sponsor of Team India, online gaming bill, after the promotion and regulation of 2025, which bans real-man fantasy games. Fantasy sports veteran, once had a value of $ 8 billion, was forced to stop operations in India and with a three-year deal with BCCI, a 358-crores of rupees were abolished. The logo of Dream 11, a head on India’s jersey in recent years, will no longer be in the Asia Cup.
While the sudden departure of Dream 11 expressed concern about India, who were entering the Asia Cup without lead sponsors, the immediate interest of major corporations has reduced the apprehensions. BCCI is now looking to take advantage of the unmatched brand power of cricket to secure a deal as compared to its previous contract. In Fry in Toyota, Jio and Fintech firms, a high-dot war is expected.
Toyota brings strong international credibility, with its global footprint and former cricket sponsorship, especially with Australia. Reliance Jio, who is already involved in Indian Games, sees the opportunity to deepen his association with cricket. The entry of a major Fintech brand reflects the growing ambition of digital-first companies to create confidence and visibility through cricket.
Also read: BCCI sponsor cursed? Growing brands casualties list ft. Dream 11
Shubman Gill received Suyakumar Yadav’s deputy in Asia Cup 2025
Amid sponsorship discussions, BCCI announced the 15-man Asia Cup squad of India on August 19. Suryakumar Yadav captained this side, with Shubman Gill as a deputy. Although, Shreyas Iyer’s lapse—The increase your stellar IPL 2025 and Champions Trophy Run -Ibro on top. Standby players include Yashasvi Jaiswal, Dhruv Jurlel, Prasad Krishna, Ryan Parag and Washington Sundar, which provide the depth and flexibility of the team.
To launch its Asia Cup campaign on 9 September, with India, all eyes are not only on the players, but also which brand has secured the prized place on the team’s jersey – made a spectacle on both the field and outside the tournament.
Also read: Asia Cup 2025: Sanju Samson vs Jitesh Sharma? India’s mid-order dilemma
